Meet Our Successful Franchises & Their Owners

After a career as a buyer and retail clothing store manager, I knew I eventually wanted to start my own business. What I love the most about being a franchisee is witnessing first-hand how we can change and influence lives using fashion every day. Our customers are always our number one priority and I work with an amazing team of women who are committed to service. Watching our team grow and develop connections with our amazing customers is priceless!

Coming from the corporate world, owning a franchise has made me appreciate being my own boss. Owning our boutiques has been such an exciting and rewarding experience that has given us many hours working together, which we are so grateful for. When your business is thriving and people love your store there is no better feeling! I learn so much from everyone, and I feel like I have grown because of all of you amazing women.

We visited several boutique concepts and what made Mainstream Boutique unique and appealing is the dedication to the customer experience. Every customer has the opportunity to work with a stylist who is committed to making them feel great when they walk out the door. Franchising is right for me because we did not want to create an entire brand or establish all of the connections to buy merchandise, and we love having access to all the necessary training and systems needed to run a successful business. And we love what our organization stands for: Making a difference in people’s lives through fashion.

Seanna is the new owner of Mainstream Boutique – Fort Myers, Fla. but she isn’t new to the Fort Myers store! She joined the store team on opening day in August 2021. Seanna, who has been in the fashion industry her entire career, loves having fun, expressing herself through style, growing her clientele and spreading smiles every day. She especially enjoys helping customers discover styles that work with their unique body type, making everyone look and feel their best. 

I visited a Mainstream Boutique store in Waco, Texas and a lightbulb went on immediately. Owning a franchise was a perfect opportunity to combine my background in fashion, retail, the arts and a deep involvement in my community into a successful business. I love partnering with other local small businesses to support and promote one another with fun and creative events for our customers.

We are happy to welcome our new franchisee Jill, who took ownership of Mainstream Boutique – Riverview on March 1 after being a customer of the store for four years! Jill has lived in Tampa Bay, Fla. since 2002 and comes to Mainstream Boutique with more than two decades of experience in retail sales, interior design, home staging and residential real estate. She has  a longstanding reputation for outstanding customer experience. With five children, Jill and her husband are passionate about family. Jill is an active member in her local community, her church and has a fantastic local network.

My husband and I loved the idea of owning a boutique but we felt the need for some guidance because the first step into entrepreneurship can be quite scary. Having a support system throughout the process was really important to us and I am still thankful for it every day. To be able to pick up the phone, send an email or text and have someone right there to answer questions, give recommendations, or even just cheer you on is vital to our everyday operations.Owning our own boutique has brought both challenges and triumphs (especially in a year like 2020), but I’ve loved learning more about the business every day. Making a connection to my shoppers, my community, and fellow business owners has been an incredible experience for me. And let’s be honest, I love shopping, I love fashion, and my Mainstream is like one giant closet full of treasures! Putting my heart and soul into something of my own makes even the hardest days worth it, and embodying our mission and lifting up the women who work with us and shop with us is a goal that we try to fulfill every day!

Ashley started with Mainstream Boutique of Cranberry Township in October of 2020 as a stylist that was in charge of social media. She grew to love our customers, community and staff members, they are like family! She has been in retail her entire adult life and this was just the next step. Ashley is a mom of 4 kids and has lived in this community her entire life. She is excited to own a business in the community that she loves so much.

I've always loved anything creative and all things fashion. I have worked at Mainstream Boutique as a manager for almost 7 years. In that time, I have learned much in regards to fashion styling, merchandising, and how a small business works. I was lucky to work for somebody like Erica Markee, who taught me about this industry as well as giving me the freedoms to operate her business and really get my feet wet in the boutique industry. Purchasing Mainstream Boutique from her seems like a very natural "next step" for me professionally. I grew up in mid-Michigan; my roots are deeply planted here. I'm married to my husband, John, and we have three children, Dawson (9), Lachlan (4), and Vada Jo (2.5). God and family come before anything.  I'm extremely grateful for this opportunity to be a franchise owner while growing personally and professionally".